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Halloween snacks

Hostess Halloween Snacks 2026: What’s New and What’s Returning

Frightfully Frosted Donettes are the only new treat, with an orange cake hiding under the chocolate. Spooky Twinkies, ScaryCakes and three fall flavors are back. Here's every box and bag.

Composite image: a bag of Hostess Donettes Frightfully Frosted mini donuts, showing a bitten chocolate donut with an orange center, next to a box of Hostess Spooky Twinkies chocolate cake with creamy filling, on a dark purple background
Frightfully Frosted Donettes (left), new this year, and Spooky Twinkies (right), one of the five returning Halloween and fall snacks. (Composite: Courtesy of Hostess)
  • Hostess’ one new Halloween snack this year is Frightfully Frosted Donettes: chocolate-frosted mini donuts with an orange cake center.
  • Five seasonal favorites are back: Spooky Twinkies, Pumpkin Spice Twinkies, ScaryCakes, Maple Glazed Donettes and Iced Pumpkin Cupcakes.
  • All six are limited edition and on shelves now, according to the J.M. Smucker Co., which owns Hostess.

The new Hostess Halloween snack hides its twist inside. Frightfully Frosted Donettes look like the brand’s classic chocolate-frosted mini donuts, but the cake in the middle is orange, the J.M. Smucker Co., Hostess’ parent company, said on Sept. 25.

They join five returning fall and Halloween snacks. Here’s what’s new, what’s back, what comes in each box and how to find them before they’re gone.

What’s new from Hostess for Halloween 2026?

Just one item: the Frightfully Frosted Donettes. They have the same chocolate frosting as regular Frosted Donettes, and the orange shows only once you bite in. The bag itself shows it off, with a bitten donut and its orange crumb on the front.

They come in a 10-ounce paper bag. A serving is three donuts, at 290 calories, according to the product page. Hostess describes them as “scary-delicious” and pitches the bag for sharing or for “stocking your spooky snack stash.”

Which Hostess Halloween snacks are back?

Five seasonal snacks return, two of them Twinkies:

Snack What it is Sizes
Frightfully Frosted Donettes (new) Chocolate-frosted mini donuts, orange cake 10-oz bag
Spooky Twinkies Chocolate cake with creamy filling 8 or 16 count
Pumpkin Spice Twinkies Golden cake, pumpkin spice-flavored filling 8 count
ScaryCakes Chocolate cupcakes, Halloween frosting, the Squiggle on top 8, 14 or 16 count
Maple Glazed Donettes Maple-glazed mini donuts 9.5-oz bag
Iced Pumpkin Cupcakes Pumpkin-flavored iced cupcakes, creamy filling 8 count

Sizes are the ones listed on Hostess’ product pages on Monday, Sept. 28. The pumpkin and maple flavors are artificial, the product pages note.

Illustration titled Four returning favorites, Hostess, back for Halloween 2026: four circular package photos with arrows and Back labels. Pumpkin Spice Twinkies, pumpkin spice filling, 8 count. ScaryCakes, orange frosting, 8 to 16 count. Maple Glazed Donettes, maple glaze, 9.5-ounce bag. Iced Pumpkin Cupcakes, pumpkin icing, 8 count.
Four of the five returning snacks. ScaryCakes come in the most sizes, from an 8-count box to a 16-count box. (Photos courtesy of Hostess; illustration by FameCrumbs)

ScaryCakes are the Halloween version of the Hostess CupCake, with orange frosting where the regular one is chocolate. They keep the white loop on top, which Hostess calls The Original Squiggle.

Where can you buy Hostess Halloween snacks?

Hostess’ website has a product locator that shows which stores near you carry each snack, plus links to order online. Stock varies from store to store, so the locator is the quickest way to check before you go.

Hostess doesn’t list prices, and they vary by store. It also doesn’t give an end date: the products are labeled limited edition, and the product pages tell shoppers to “grab ’em while they last.”

Where did Twinkies and Donettes come from?

Hostess started in 1919 as Continental Baking, in Kansas City, Missouri, and its first sweet snack was the CupCake. Twinkies came in 1930, created by James Alexander Dewar, and the original filling was banana-flavored crème. The vanilla version took over later, according to the company’s history.

Hostess everyday snacks on a blue background: a bitten chocolate CupCake with its white Squiggle and creamy filling, a Twinkie cut open, powdered Donettes and boxes of CupCakes, Powdered Donettes and Golden Twinkies
The year-round originals: a CupCake with its Squiggle, a Twinkie with vanilla filling and Powdered Donettes, the base recipes for the Halloween versions. (Courtesy of Hostess)

Donettes followed in 1940. The Squiggle arrived around 1950, when D.R. “Doc” Rice, working in Hostess’ experimental bakery, added the Twinkies filling and the loop of icing on top.

The Twinkie also has a horror-movie résumé: in 2009’s Zombieland, Woody Harrelson’s zombie hunter spends much of the movie searching for one.

More Halloween food: in Hostess’ hometown, Kansas City’s West Bottoms kicks off Halloween this weekend. At the parks, here’s Disney World’s Halloween menu, with prices, and for a costume to go with the snacks, try these thrift store ideas. More in Food.

— Bruno Monteiro

Sources: The J.M. Smucker Co. announcement, “The J.M. Smucker Co. Portfolio Helps Consumers Get into the Fall Spirit” (PR Newswire, Sept. 25, 2026); Hostess product pages for Frightfully Frosted Donettes, Spooky Twinkies, Pumpkin Spice Twinkies, ScaryCakes, Maple Glazed Donettes and Iced Pumpkin Cupcakes (descriptions, sizes and nutrition, checked Sept. 28, 2026); Hostess’ “Our Story” and “Where to Buy” pages. Photos courtesy of Hostess.

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